Top latest Five Comme Des Garcons Urban news

Comme des Garçons, Established by visionary designer Rei Kawakubo in 1969, has grown from a small Tokyo atelier into one of the most influential trend homes on the globe. Its global achievement was not constructed via conventional advertising and marketing or mainstream developments, but through a Daring philosophy: obstacle the norm, split conventions, and Allow originality speak louder than popularity. This unconventional solution turned the inspiration for CDG’s throughout the world expansion.

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CDG received Worldwide awareness by presenting clothes that turned down traditional Tips of beauty. Kawakubo’s deconstructed silhouettes, asymmetrical tailoring, and avant-garde ideas captured the fascination of worldwide style editors and prospective buyers early inside the eighties.

This global visibility strengthened the CDG Hoodie name and attracted faithful shoppers from each corner of the globe.

The 1995 "Slumber" collection consisted of striped pajamas "bearing prints of identification numbers and marks of armed forces boot prints".[thirty] Contemporaneous media protection juxtaposed visuals of the gathering with photos taken at Auschwitz concentration camp, plus the controversy been given international coverage.

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Comme des Garçons for H&M tuxedo jacket, 2009 The label was begun in Tokyo by Rei Kawakubo in 1969 and founded as a corporation in 1973. The manufacturer's identify was influenced by Françoise Hardy's 1962 track "Tous les garçons et les filles", notably from the line "Comme les garçons et les filles de mon âge" ("such as the boys and girls my age").

The 2006 autumn/winter selection handled the principle in the persona,[15] the various ways to existing one's self to the world. Fusing personalized menswear with feminine things for example corsets and flower printed dress fabrics, Persona was another selection that blended the feminine With all the masculine.

CDG constructed a robust distribution process by putting its goods in top luxurious merchants like Dover Avenue Market place, SSENSE, Farfetch, Barneys, and international boutiques. This gave the model entry to elite Comme Des Garcons prospects globally even though preserving its artistic integrity.

In 2017, the corporate launched a different fragrance, Concrete, and marked its launch in the US by using a dinner curated because of the artist and chef, Laila Gohar.

Each and every retail store was created as an inventive Area, maximizing CDG Hoodie's track record for innovation and offering buyers an immersive retail experience.

Along with the rise of internet shopping, CDG expanded its access by providing collections by Formal and partnered e-commerce platforms. Social media and trend communities served spread the brand name’s identification, making items similar to the PLAY Heart tees and Converse sneakers viral around the globe.

The CDG x Converse Chuck Taylor turned Probably the most identified sneaker collaborations on the globe, helping CDG attain world-wide mainstream visibility when being legitimate to its edgy creative imagination.

Comme des Garçons’ runway shows in Paris are legendary. Kawakubo’s theatrical presentations, often much more like art installations than style exhibits earned globally media coverage, reinforcing the brand's track record for groundbreaking creativity.

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The corporate also generates a line of agendered fragrances, nearly all of which can be unconventional on the planet of perfume and aligned with the models of its garments.[six]